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Social Influence Masterclass

  • Job Fair Bot
  • New York, NY
  • Feb 08, 2018
Multi-Employer General Business

Event Description

AfterWork by WIEis anintimate monthly salon series that highlights the work and careers of inspirational men and women, and engages them in a lively Q&A and general discussion about their work and career turning points.Sign up to our mailing list at www.wienetwork.org. ALL TICKET SALES ARE FINAL 2018 is the year of the influencer. Brand marketers are increasingly turning to everyday influencers - friends, co-workers, moms and other tastemakers to broaden awareness and increase sales. But what is an influencer and how do these partnerships work? This masterclass is for would be influencers and brands alike and will feature Mae Karwowski founder of influencer platform Obviously, in conversation with one of the bloggers on her platform. About the speakers Mae Karwowski is the founder and CEO of Obviously, the influencer management platform. With clients ranging from Sephora to Google, Mae has built a company at the forefront of influencer marketing, with offices in New York City, San Francisco and Paris. The company grew out of Maes passion for using technology to solve real world marketing problems. Prior to starting Obviously, Mae directed social media for Gilt City, part of Gilt Groupe, and oversaw social execution for clients such as Bravo, UGG, and Coca Cola with the agency 360i. She is a Graduate of the University of North Carolina at Chapel Hill with a Bachelor's Degree in Philosophy. Ellese Launer is a New York City blogger who writes about whats trending in fashion and being a young female entrepreneur.Her main objective is to empower women by encouraging self-care; ways to feel great about their bodies through styling advice, and how to grow from real-life obstacles. Read thefull missionof Rock. Paper.Glam.!After working in the fashion industry as a production assistant atRocawear, freelance copywriter for fashion and jewelry startups, and the fashion assistant toJosie Wechsler; Ellese decided to launch Rock. Paper. Glam. Her latest blog collaborations have included Vanity Fair Social Club - The Hollywood Campaign, the POPSUGAR Must Have box. Sheis also a Google Pixel Ambassador.

Event Date

Feb 27, 2018